FTC Puts “Made in USA” Vape Claims on Notice: What Reign Bar, Fifty Bar and Air Factory Need to Prove

The FTC sent warning letters to seven companies on July 6, 2026 over questionable “Made in the USA” claims, including three vaping businesses behind Reign Bar, Fifty Bar and Air Factory. Here’s what the letters actually say, what the “all or virtually all” standard requires, and how vape brands should respond.

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